Effective pricing delivers more to your bottom line and—at the same time—it enhances your price image. . The challenge is accomplishing this while trying to manage a vast number of items, numerous price zones and ad groups, vendor cost changes, competitive pressures, and an ever-changing promotional environment. How do you juggle this complexity under enormous time constraints—under what we call merchant time?
These are the challenges that often hinder your ability to develop effective pricing strategies and tactics for both everyday and promotional pricing? How do you eliminate reactionary, tactical price changes without full knowledge of their overall business impact?
Price Optimization from KSS Retail is the answer. It brings much-needed insight to the mission-critical decisions that merchants like you face daily. In an easy-to-use, familiar, affordable tool, the KSS Retail solution leverages industry-leading, predictive, scientific algorithms to enable you to :
- Price optimally to achieve sales and profit objectives
- Model and optimize regular and promotional pricing—and understand their impact on one another
- Understand and implement competitive price strategies that improve your price image—without sacrificing margins
- Understand the impact of cannibalization and category cross-effects
The most effective way to leverage this technology is to integrate the science of optimization with the art of your merchandising experience—with the insight and expertise of your merchandising and leadership teams.